Trainers:

Geetika Bahri Jain (Lead Trainer & Founder)

Course Duration:

1 Day

Credit Hours:

2 Hours

Overview and Benefits

Key skill for a revenue manager is the ability to price rooms correctly. In this training you will understand how to price, factors of pricing and impact of demand on pricing.

Topics Covered

• Concept of Price
• Evolution of Price
• Pricing objectives & influencing factors
• The Value Proposition of Dynamic Pricing
• Price Discrimination and Product Differentiation
• One price model v/s Variable pricing
• Importance of Dynamic Pricing
• GOPPAR - about & calculation

Ideal For

• Managers and Executives in Rooms Division, Sales and Marketing and General Management with the responsibility of optimising revenues and integrating it throughout the company
• Hotel professionals looking at improving their revenue management and distribution knowledge and skills

Important Information

Training includes:

• Tutorial and study material
• Certificate Of Completion
• Exam at the end of the course

Programmes covering this Course

This course can be applied to below programmes:

• Understanding of Revenue Management and Digital Business for Hotel Sales Professionals
• Pricing Strategy & Distribution Channels in Hotel Revenue Management
• Beginners Certification in Hotel Revenue Management and Digital Business
• Understanding of Revenue Management and Digital Business for Hotel General Managers
• Applications of Room Revenue Management
• Certification Programme in Total Revenue Management
• Specialist Certification in Hotel Revenue Management and Digital Business
• Introduction to Revenue Management & Pricing